NUVIAD SSP Only calls an ad when it is in view
Only buy ad units that are in view. NUVIAD SSP utilizes patented Content Rendering Control (CRC) technology checks every ad unit for viewability in real time before you bid, delivering the highest view rates in the industry.
BRAND SAFE INVENTORY
NUVIAD pre-bid validation technology confirms the actual domain source of every impression before you buy, insuring delivery to only top publishers participating in the Viewable SSP.
HIGHER BRAND LIFT AND CONVERSIONS
Buying only ad units that are in view significantly raises brand lift and conversions. Studies have shown 32%+ higher brand lift and 12X conversions with validated inventory.
70% of impressions validated by NUVIAD SSP don’t meet viewable criteria and are not sent to NUVIAD inView SSP. Without CRC, these impressions would be purchased, dragging down view rates and ROI.
Integrate with NUVIAD inView SSP using standard OpenRTB. Using OpenRTB integration is quick and simple.